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Data-as-a-Service for Mobile Advertising

Audience Targeting

We help advertisers identify and target highly relevant mobile users in real-time.

Advertisers & Agencies

Audience Segmentation

We help mobile publishers maximize the yield from their ad inventory.

Publishers, SSPs & Ad Networks

Audience Analytics

Gain deep insights into demographics and interests of your mobile userbase.  

Advertisers & Publishers

Datamonk is a Data-as-a-Service (DaaS) platform for mobile advertising. On the demand side, we provide targeting data that helps mobile advertisers reach the right audiences at the right price. On the supply side, we help publishers increase the yield from their inventory by segmenting their audiences and thereby increasing demand. Our statistical approach allows us to cover close to 100% of devices while complying with European privacy legislation.

Selected clients


Audience Targeting

Advertisers should not be wasting ad dollars on worthless impressions. Our data enrichment technology allows programmatic advertisers to run targeted campaigns while maintaining scale.

Attributes that Datamonk can predict about mobile audiences:


Gender, age, household income and more.


Datamonk can tell you which users are likely to be gamers, fashion enthusiasts, frequent travellers etc.



Datamonk can segment audiences by predicted income level.

Activity Level

Distinguish the low casual users from the power users.

Audience Segmentation

Using connection to our data sources  publishers are able to increase demand for the inventory at the highest available yields.

Increase demand of your inventory

Gain an opportunity to auction higher number of impressions

Better understand who your target group is

Audience Analytics



Target the right users

Detailed demographics tell you who is using which Apps and what those users´ interests are.



Spot trends

Stay ahead of the curve by knowing which Apps and markets are hot and which are not.



Generate leads

Filter by market, category and userbase demographics and find the companies that you want to work with.


Truly Big Data:
Our Mobile Data Solutions in Numbers


billion daily calculations

Real-time enrichment speed (ms)

% bid request coverage

Targetable Apps